Doha - 2025

The Qatar Petroleum District Boardroom: Customization Beyond Expectations

The Qatar Petroleum District (QPD) is a testament to innovation and excellence, blending architectural grandeur with cutting-edge technology to create a world-class corporate environment. Designed to reflect the prestige and influence of Qatar Energy (formerly Qatar Petroleum), this interior design project spans an impressive 692,000 sqm and was shortlisted for the prestigious International Architecture Award by the Chicago Athenaeum and the European Center for Architecture Art Design and Urban Studies.

A defining feature of the district is its seamless fusion of functionality, luxury, and advanced technology. Among its 10 high-rise towers, one is dedicated exclusively to executive VIPs, housing spaces where the most crucial decisions for the energy giant are made. At the heart of this executive space lies the QPD Boardroom, an extraordinary example of how bespoke craftsmanship and state-of-the-art technology can come together to create a truly exceptional meeting environment.

Crafting the Perfect Fit: Innovation Meets Elegance

Understanding that a company’s workspace is a reflection of its identity, values, and ambitions, the design team approached the QPD Boardroom with meticulous attention to detail. The goal was to seamlessly integrate high-end materials, ergonomic comfort, and cutting-edge audiovisual technology while maintaining the refined aesthetic expected in a corporate environment of this stature.

Arthur Holm, renowned for its expertise in customized technology solutions, played a pivotal role in shaping this high-tech boardroom. Through a close collaboration with the system integrator and the furniture manufacturer, a unique meeting space was created—one that offers an unparalleled combination of craftsmanship, innovation, and functionality.

Customization Beyond Expectations: A Boardroom Like No Other

At the heart of this executive boardroom is a custom-built U-shaped meeting table, measuring an impressive 11.5 meters in length. Designed to accommodate over 20 high-profile decision-makers, this masterpiece of design and engineering seamlessly integrates Arthur Holm’s UnderCover DynamicX2KM system.

Seamless Integration of Technology and Design

  • Invisible Yet Powerful: The UnderCover system has been meticulously veneered with a matte brass band, allowing it to blend seamlessly with the tabletop when not in use. This ensures that the technology remains completely hidden until required, maintaining a clutter-free and sophisticated aesthetic.
  • Multi-Layered Functionality: The UnderCover solution is equipped with:
    • DynamicX2KM motorized monitors that remain hidden within the table until activated including a lift to raise a keyboard and a mouse.
    • DynamicTalk, an independent lift system for gooseneck microphones, which discreetly raises or lowers microphones as needed.
    • DynamicShare, enabling attendees to instantly share content across the boardroom’s display systems.
    • Customized power outlets, USB ports, RJ45, and HDMI passthrough connectors, ensuring effortless connectivity for all users.
  • Flawless Materials & Ergonomics: The meeting table combines wood veneer finishes, beige leather tabletop contours, and matte brass accents, achieving a perfect balance between sophistication and functionality. Every component has been meticulously designed to ensure minimal visible joints, integrated ventilation, and a premium tactile experience.

A Dynamic Meeting Experience

The patented sliding cover of the UnderCover system ensures that technology is only visible when required. With a simple button press—either on the table or via remote control—the system activates, unveiling an array of interactive and multimedia capabilities. The table’s View and Share buttons empower each participant to instantly select and broadcast video inputs, fostering seamless collaboration and decision-making.

This state-of-the-art meeting table is more than just furniture—it’s a strategic asset, designed to empower executives with the tools they need to communicate, collaborate, and make impactful decisions with ease.

The fusion of customized furniture, discreet yet powerful technology, and intuitive functionality makes this space a benchmark for corporate boardrooms worldwide.

For those seeking unparalleled customization, seamless integration, and next-level meeting experiences, the QPD Boardroom is a perfect case study of how expectations can be surpassed—and redefined.

AV system integrator: https://blackarrow.com.qa

Furniture manufacturer: https://bosbarcelona.com

Products applied to this project:

DynamicX2KM

DynamicTalk

DynamicShare

UnderCover

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